Iceland at WTM 2026

Iceland’s leading small-group adventure tour operator since 1983.

Inspired by nature, animated by science, created by design, and powered by sustainable energy.

Local and top Icelandic car rental with seamless B2B booking portal.

Iceland tour operator & specialist for day & multi day tours, private tours & shore excursions.

Elding Adventure at Sea all year around.

Earth Lagoon Mývatn, formerly Mývatn Nature Baths, a geothermal spa in North Iceland.

At Flóra Collection we shape hospitality around every guest.

Forest Lagoon is a geothermal spa with a hotel in development.

Small group-tours, authentic experiences & epic adventures.

A privately-run incoming agent (DMC) in Iceland, located in the capital area of Iceland.

The Greenhouse hotel–offering food, drink, shopping, accommodation and entertainment.

Heiðin features private, fully equipped villas near Akureyri—perfect for exploring North Iceland.

An award-winning travel agency with over 30 years of knowledge and expertise in travel in the Icelandic countryside.

Hotel Cabin, Klettur, Örk & Laki are family owned hotels in Iceland. 

Natural Hot Springs and overnight stays just 45 minutes from Reykjavík.

Icelandia delivers trusted, sustainable Iceland travel since 1968.

Your Icelandic DMC, offering seamless travel experiences.

Keahotels is one of the leading hotel chains in Iceland, with 10 hotels in key locations.

The only live Lava Show in the world! Award-winning edutainment.

Reykjaböð is a new natural hot spring and wellness retreat opening in summer 2026.

SBA-Norðurleið specializes in coach and minibus transportation, with offices in Akureyri and Reykjavík.

Sky Lagoon is a geothermal lagoon in Iceland, located only minutes from the city center.

Easy, family-friendly glacier tours from Gullfoss in Monster truck.

SnSæland Travel is a well-established travel company founded in 1945.

Offing Wildlife Adventures for 30 years.

A family run tour operator established in 2008 in North Iceland.

Volcano Express- An immersive, cinematic experience in Reykjavik's Harpa Concert Hall.

Whale Watching Akureyri offers whale watching tours from downtown Akureyri.

Iceland's award-winning DMC and daily tour operator, trusted by trade.

Visit Austurland (East Iceland)

Visit North Iceland is responsible for marketing and promotion of North Iceland.

A regional destination marketing and management organisation.

Visit Reykjavík is the official Destination Management & Marketing organisation for the Greater Reykjavík Area.

Iceland - It’s for those who travel the world to experience something different.